A successful creative project starts with communication

If you’re hiring a designer to create a logo or brand, or a website that sells, you need to be on the same page. Designers and agencies all have varied processes for handling client briefs, so let's review the basics.

Microsoft Edge's new logo is a disaster - and here's why.

Microsoft has just announced their new and extremely controversial logo for the infamous Edge browser formerly known as Internet Explorer.

A look at Uber - and why Tech companies are refreshing their visual identities?

An organization is just like a person, both communicate ideas visually without the use of words. In this piece, we look at Uber's rebrand and the thought-process behind it.

Castle Lab among Adobe’s global class of Top Talent 2019

In another record-breaking year for Adobe’s annual Design Achievement Awards, our design studio was among the first to be honoured with the title. Brigitta Angelica was lead designer on the Pledgee project, a mobile app that rethinks the process of sponsorship a child in need.

Case-Study: The Oakwyn brand

The challenge was to produce a real estate brand that looked nothing like a real estate brand, while providing as much, if not more, information.

On the hunt for clients, the story of Castle — Part 2

Most people ignore the power of automation. The majority of realtors who received our email believed we put in tireless hours into building a website that we were allegedly giving them for free.

From University to Startup, the story of Castle  —  Part 1

I’m incredibly excited to share Leo’s experience with you as a fascinating insight into creative marketing and carving a space for yourself in a niche digital market.